Most webinar tools are built for one-off events. You spin up a webinar, you promote it, you run it, you export a list, you start from scratch next time. That model breaks down once a webinar program is recurring, once the same series runs every two weeks, once the same speaker template gets reused across a quarter.
AirCast is built the other way around. The unit of work is an event, a recurring program with shared defaults. Inside an event you spin up sessions, individual broadcasts that inherit the event's branding, reminders, registration form, and presenter list. New session, same setup, no rebuild.
Why this matters for B2B
If a webinar program drives pipeline, you measure it across sessions, not in any single session. You compare registrations, watch time, drop-off, and post-event intent across weeks. You hand the next session to a different presenter without redoing the registration page or the reminder cadence.
The recurring shape unlocks three things that one-off tooling makes painful:
- Consistent branding without copy-pasting. Set the cover image, the accent color, the email branding once at the event level. Every session under that event inherits it.
- One funnel across sessions. People who registered for last month's session and the one before show up in the same People view, deduped by email. You can see who's watched two, three, four times.
- Replays at the same URL. Registrants who can't make a live session click the same link later and the replay plays in the same room. No separate replay link to manage.
What's in the box today
AirCast covers the core webinar surface area:
- Public registration pages with custom fields.
- Live broadcasting with chat, Q&A, and polls. Visibility options for chat and Q&A let you run open audiences or presenter-only rooms.
- Automatic recording and replays at the same watch URL.
- Reminder emails on a configurable cadence.
- Analytics on registration, attendance, watch time, and per-question intent.
- A People view that deduplicates registrants across all events in your organization.
If you want the full step-by-step, the Help Center walks through every screen.
What's next
We're heads-down on the things that make recurring programs disproportionately easier than one-offs: better cross-session analytics, calendar series for registrants, and presenter handoff templates. If you're running a recurring program today and have opinions on what would help, we're listening at support@useaircast.com.